Category Archives: award winning real estate

Agents Procative to Make Sales Happen at NRTDA!

Posted on November 8, 2011 by | Leave a comment

It’s hard to believe, but there are only 55 days left in 2011!  With November sales off to a great start, NRT Development Advisor’s sales agents are using these 55 days to maximize their sales success story for 2011 and ride into 2012 on a wave of positive momentum.

We think we are in for a different fall and winter than what the real estate market typically experiences, due to reduced levels of customer traffic and, therefore, decreased sales activity.   Lawrence Yun,  NAR chief economist, said the market has been stable although at low levels, and there is plenty of room for improvement. “Affordability conditions have improved to historic highs and more creditworthy borrowers are trying to purchase homes. The volume of successful buyers is higher than a year ago and is remaining fairly stable – this speaks to an unfulfilled demand.” We are feeling this positive trend!

NRT Development Advisors’ agents are busy setting personal sales goal for the remaining 55 days of 2011, and we’re ready to enlist all necessary resources to help get them there. They are diligently:

 •    Revisiting their existing customer databases and setting daily outreach goals to encourage past prospects to rediscover the communities that the agents represent. 

•    Calling the top 20 coop agents who have sold at their communities and providing them with an update on sales, commission schedules and any new incentives, as well as inquiring about the buyers with whom they are currently working. 

•    Making sure that each prospect has a distinct action and follow up plan.

•    Networking with fellow NRT Development Advisors and Coldwell Banker Residential Brokerage colleagues and requesting that they refer prospects to your community, when appropriate.

•     Reanalyzing if their community’s pricing product, and positioning are competitive within the market. 

There are plenty of buyers out there looking to find a NEW home for the holidays.  Our agents are staying proactive and ahead of the market, ensuring that the last 55 days of the year are the most productive yet.

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Posted in 4th Quarter 2011 Sales, award winning real estate, NRT Development Advisors, Uncategorized

Coldwell Banker NRT Development Advisors Sales Teams Continue to Generate Sales Velocity

Posted on September 28, 2011 by | Leave a comment

Sales velocity is strong these days for the sales associates at Coldwell Banker NRT Development Advisors. With a reputation as the industry leader in consulting, marketing and sales for residential real estate in the Southeast, we strive to help our clients achieve the ultimate success.

To that end, we are excited to share the following good news. Park at East Paces in the heart of Buckhead and Highgate in Sandy Springs have both sold out. It’s clear that low interest rates and incredible prices allow buyers to take advantage of the extraordinary housing opportunities available in today’s market.

 NRTDA is also experiencing strong sales at 58 Sheridan, Vintage Square, 1010 Midtown and Gallery Residences.

 58 Sheridan, a luxury townhome community in Buckhead, sold five homes over the past 10 days. The community offers three-bedroom, three-and-a-half-bath townhomes from the low $400’s.

Buyers have also been flocking to Vintage Square, and six contracts have been executed in the past 30 days. The community has gorgeous three and four-bedroom Smyrna townhomes starting in the mid $200’s.

Gallery Residences has luxury condominium residences in Buckhead priced from the mid $300′s. Eight homes have closed  in the past month, and now only 13 two-bedroom homes remain.

1010 Midtown continues to dominate the Atlanta real estate market with approximately 15 sales in the past 30 days. The luxury Atlanta condos at this high-rise building serve as the cornerstone of the Midtown Mile. 1010 Midtown offers one, two and three-bedroom homes starting in the $190’s.

All these success stories are due to the strategic sales and marketing plans created by the NRTDA sales associates. To learn how we can help your community achieve sales success, visit our website at http://www.nrtdevelopmentadvisors.com.

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Posted in 1010 Midtown, Atlanta Real Estate, award winning real estate, Park at East Paces

Coldwell Banker NRTDA Closes 400 Residential Lots Totaling Over $10M in Sales!

Posted on September 16, 2011 by | Leave a comment

Coldwell Banker NRT Development Advisors (NRTDA) is pleased to announce that they have closed over 400 disposition lots in the past nine months, generating sales of over $10 million.

Over the past year, NRTDA has worked with several national banks to oversee all aspects of listing, selling and closing residential lots in 15 states across the U.S. Lots range in size from one-tenth of an acre to more than 35 acres in neighborhoods including Blue Valley, Echelon, Middleton Plantation and Traditions, and are priced from $1,500 to $700,000.

Brad Horner, president of NRTDA, says that his company hand selected 100 local real estate sales associates who are experts in REO lots and have a minimum of three years experience to help market and sell the disposition lots. “The main challenge of selling disposition lots is the fact that the majority of these properties have been sitting on the market because of incorrect pricing,” says Horner.

“All of our agents are responsible for compiling a strong market profile and suggesting a new list price for the bank in order for their assigned lot to sell within 30-90 days.”

Horner says due to current financing restrictions, 98% of the buyers are paying cash. The majority of the buyers are either single-family homebuilders buying several lots in specific neighborhoods, or end users who purchase a lot to eventually build a home. “The prices on these lots are so affordable that we’ve seen dual offer situations,” says Horner. “Buyers are coming off the sidelines to get what they consider a “once in a lifetime” opportunity to purchase in areas that they thought they’d never be able to afford.

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Posted in award winning real estate, Bank Owned, Bank Owned Lots, Foreclosure, Uncategorized

Congratulations Chrishena Stanley and Welcome New Agents!

Posted on August 10, 2011 by | Leave a comment

Oliver Wendell Holmes once stated, “The great thing in the world is not so much where we stand, as in what direction we are moving.” Coldwell Banker NRT Development Advisors is in constant motion! 

NRTDA would like to congratulate Chrishena Stanley on winning the 2011 Top Rung Atlanta Sales and Marketing Council Award in recognition of Individual Closed Sales Units 2nd Quarter.

NRTDA would also like to welcome new sales associates Jason Smith and Jeff Sowell!

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Posted in award winning real estate, New sales associates, Uncategorized

10 Terminus Place – SOLD OUT!

Posted on April 26, 2011 by | Leave a comment

 Coldwell Banker NRT Development Advisors (NRTDA) is pleased to announce the sellout of the luxury high-rise community, 10 Terminus Place, located at the corner of Piedmont and Peachtree Roads.

“In this challenging market, the NRTDA sales team and developer, Cousins Properties, proved their ability to work with buyers to close sales. 10 Termimus provided a quality intown home at a price point that motivated buyers,” said Brad Horner, president of Coldwell Banker NRT Development Advisors.

NRTDA the exclusive sales and marketing company for the lavish 32-story condominium tower with 137 units, sold 110 units at 10 Terminus Place from September 2009 to September 2010. According to independent data provided by SmartNumbers, the fast pace of sales earned 10 Terminus Place the top spot among new condo sales, when ranked by sales dollar volume. Total sales volume for the community was approximately $64 million.

The condominium development was marketed under the Coldwell Banker Previews International® program, the first real estate marketing program to go beyond the reach of the local real estate market and specialize exclusively in marketing luxury properties to a national and international audience. Today, Previews® is widely considered to be the world’s consummate marketing program for successfully promoting luxury properties to a local, national and international marketplace.

One of the most coveted addresses in Buckhead, the building offers one, two and three-bedroom homes. Residents enjoy amenities including a concierge, 24/7 doorman, furnished guest suites, dog walk park, saltwater pool and spa and clubroom with catering kitchen.

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Posted in Atlanta Home Prices, award winning real estate, Coldwell Banker Previews, Condo, Cousins Properties

Joe Wake and Kelly Guidry Recognized as Top Producing Sales Associates by NRT, LLC.

Posted on March 30, 2011 by | Leave a comment

Coldwell Banker NRT Development Advisors (NRTDA), a specialty division of Coldwell Banker that serves as a comprehensive, strategic sales and marketing advisor for new construction and distressed residential developments, is pleased to announce its top producing sales associates for 2010 were nationally recognized by NRT LLC, the nation’s largest real estate brokerage and NRTDA’s parent company.

Top Associates in Building and Development for NRT are Kelly Guidry (Atlanta) for sales volume and Joe Wake (Orlando) for total units.

“These distinctions are reached by very few real estate associates across the country. Our sales professionals’ dedication, experience and drive to provide exceptional service are the reasons they achieved these awards,” said Brad Horner, President, NRT Development Advisors.

 In addition to the individual awards, NRT Development Advisors was ranked as the Top Office in Building & Development in sales volume and total units. NRTDA has received this top ranking for six consecutive years.

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Posted in award winning real estate, Company news, Real Estate, sales agent

Accelerated Sales Division of Coldwell Banker NRT Development Advisors Off to a Roaring Success

Posted on March 26, 2011 by | 2 Comments

By: Bill Graham

February and March have been very busy and productive for the Accelerated Sales Division (ASD) of Coldwell Banker NRT Development Advisors (NRTDA). At the beginning of February, the ASD Team was established under the NRTDA umbrella, offering an accelerated marketing and auction sale program to complement the existing services NRTDA provides.

Lead by Jon & Lori Chipps and Bill Graham, the ASD Team registered their first auction listing under the NRTDA banner during the first week of February with a goal to have the property sold by March 12.

From that point forward, it was “game on” as the team quickly activated the development and launch of a website to showcase the Auction Property, implemented a Marketing Campaign, and conducted the Auction Event . . . all within less than 45 days!

To execute the required quick turnaround, the ASD Team immediately turned to its creative network.  In less than a week, Susan Barton of Barton Web Design and Hosting had created and launched the property website: http://westchaseauction.com. Simultaneously, Susan Tyler of Creative Advertising Solutions had completed all the required creative design for our campaign. With the website and creative complete in record time, NRTDA’s trusted media buyer Russ Seliger of Media Box maximzed the marketing results within the allotted marketing budget. The 28-Day marketing campaign began on February 14, culminating on March 12, the day of the Live Auction Event.

The campaign generated over 1295 visits to the property website, and brought forth 10 registered bidders on Auction Day. The result was an enthusiastic and energized auction event that produced a high level of competition, resulting in a sale that exceeded our forecast and met the seller’s expectation.

The Accelerated Sales Division of Coldwell Banker NRT Development Advisors, provide a global platform to deliver leading-edge full service real estate and consulting services for builders, developers, property owners and lending institutions. The Accelerated Sales Division specializes in creating innovative solutions for challenging real estate projects. We develop targeted sales and marketing programs, designed to deliver accelerated results by maximizing absorption of completed real estate assets.

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Posted in accelerated sales, Auction, award winning real estate

It’s all about Attitude

Posted on February 12, 2011 by | Leave a comment

It’s February 12, 2011 and I am starting my New Year’s goals AGAIN.  Yes, I am going to treat February 12 as if it is January 1st. Of course it is important to treat each day as new day and keep the right attitude.

A recent article in Realtor Magazine by Dirk Zeller called “Keeping Your Outlook Up” , discusses the key to a successful real estate career is a positive attitude.  Yes, the media is all doom and gloom regarding the economic front, but Dirk lists the following 5 tips on how to keep a positive attitude:

1. Reduce your consumption of news on television and in print. Watch enough to keep current, and no more.

 2. Read something that is motivational and uplifting. There are hundreds of great books and other resources that will lift you up, and they don’t have to be related to real estate. Among the most well-known are the titles in the Chicken Soup series, but there are also many others.

 3. Listen to something of value when you are in your car. As real estate professionals, we spend a lot of time in our cars. That’s time we can spend learning.  

4. Study the marketplace. Take the time to track the key numbers in the marketplace. You must know some of the key stats and be able to use them in your discussions with prospects, clients, and other practitioners.

 5. Decide each morning to have a great attitude! Attitude should be a conscious decision, not an unthinking reaction.

Yes, it is a great time to make a smart buying decision!

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Posted in Atlanta Real Estate, award winning real estate, Sales and Marketing

Coldwell Banker NRT Development Advisors Recognizes Sales Associates for 2010 Sales and Performance

Posted on February 7, 2011 by | Leave a comment

I once heard that TEAM = Together Everyone Achieves More.  At NRTDA, we have the winning team and on January 27th, we honored the following sales associates during a ceremony held at 1010 Midtown, 2010’s top-selling condominium community in Midtown Atlanta and marketed by NRTDA. These sales associates were recognized for their 2010 performance in the following categories:

 Sales – Kelly Guidry (1), Shira Broder (2), Kathy Phillips (3), Sunny Williams (4), Jim Fountain (5)

Total Units – Sunny Williams (1), Kelly Guidry (2), Shira Broder (3), Jim Fountain (4), Kathy Phillips (5)

Manager of the Year – Jim Fountain

Rookie of the Year – Cindy Leach

Extra Degree Award – Liz Baska

Professionalism Award – Mike Caggiano

Outstanding Attitude Award – Lenny Rindsberg

“It is a pleasure to work with such a professional team of associates,” says Brad Horner, president of Coldwell Banker NRT Development Advisors. “NRTDA continues to be a leader in marketing and selling residential attached homes, and it is a direct result of our associates’ hard work, market knowledge and dedication to their clients.”

Congratulations to everyone!

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Posted in award winning real estate, NRT Development Advisors, Real Estate

Stonecrest Homes Closes First Homes and Plans Three Additional Starts at Harmony on the Lakes Palisades!

Posted on November 16, 2010 by | Leave a comment

Stonecrest Homes announced today that it has closed on its first two homes in Harmony on the Lakes Palisades.  And, due to the apparent demand for the community’s unique floorplans, the builder will immediately start three additional homes on its 8 remaining lots.

 “After forming a new home building company during an economic downturn, there is no better response to receive than strong sales velocity and demand for additional product, which Stonecrest Homes immediately received at Harmony on the Lakes Palisades,” said Stonecrest Homes’ chief financial officer Jim Chapman.  “Stonecrest Homes worked hard to create innovative floorplans that meet the needs of today’s homebuyers, and our sales and marketing partner, NRT Development Advisors, has matched our work by creating innovative programs that speak to today’s homebuyers – resulting in immediate success.”

Harmony on the Lakes Palisades is a master-planned community with lakes, walking trails, tennis courts, pools and a clubhouse with a fitness center.  Homes within the community, which are located on executive-sized lots, are zoned for the Sequoyah High School District, a Georgia School of Excellence.  Coldwell Banker NRT Development Advisors manages sales and marketing for the community.

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Posted in award winning real estate