Category Archives: Auction

Coldwell Banker NRTDA Accelerated Sales Division Launches New Website

Coldwell Banker NRT Development Advisors (NRTDA) Accelerated Sales Division, a specialty department utilizing the accelerated sales format for builders, developers, property owners and lending institutions, has launched a new website, www.acceleratedsalesresults.com to better educate sellers on how accelerated sales strategies and real estate auctions are a viable alternative to short sales and foreclosures. 

Using a multi-phase marketing and auction process and exposing properties to a large number of pre-qualified buyers from across the world through the global resources and strong brand reputation of Coldwell Banker, the Accelerated Sales Division has developed proven strategies to maximize property value. The team offers a combined 150 years of real estate experience, specializing in creating innovative solutions for the accelerated real estate sales. They have a proven track record of more than 1,000 real estate development property sales worth over $10 billion, and are licensed in 47 states to conduct auctions.

Brad Horner, president of Coldwell Banker NRTDA says that the Accelerated Sales Division has generated a lot of interest since its addition earlier this year. They recently sold a 68-acre residential estate in Tampa in  just 32 days, after it was listed for more than three years with a traditional brokerage company.

“Our marketing of this property brought 10 registered bidders who each placed a $50,000 deposit — an amount almost unheard of for a single property auction,” says Horner. “The auctioneer strategically advanced the bidders 265 percent over the opening bid, and the closing price of $1.2 million exceeded the seller’s expectation by 23 percent.”

Jon Chipps, managing director of the Accelerated Sales Division stated that Coldwell Banker has always been on the leading edge of innovation in the sale of real estate. With Coldwell Banker providing an option for agents and customers to sell property using a branded accelerated sales format that maintains the high quality standards of the Coldwell Banker brand is a huge advantage in today’s marketplace.

For more information on the Accelerated Sales Division auction services or to view upcoming auctions, visit www.acceleratedsalesresults.com.

Accelerated Marketing & Auction Sales Program

Today, you have a new option for selling your properties.  You can choose the traditional method or you can select the accelerated marketing and auction sales method which provides innovative solutions, delivering quick results you can count on.

  • Accelerated Timeline  – Closing transaction within 75 days
  • Reduced Seller Expenses – Relief from buyers’ commissions
  • Maximizes Market value – Competition drives demand to highest maximum price
  • Mitigated Risk – 4 phase process delivers a sale and closing
  • Only Qualified Buyers – The process confirms buyers who can and will close

If the accelerated marketing & auction sales program interests you, learn more by previewing Coldwell Banker NRT Development Advisors Accelerated Sales Division new website – www.acceleratedsalesresults.com

On the Road with Coldwell Banker NRT Development Advisors Accelerated Sales Division

By: Bill Graham

The month of April has seen us traveling across the southeast, meeting with various commercial asset managers, bankers and financial portfolio managers discussing how NRTDA Accelerated Sales Division can provide an alternative to their traditional methods of disposing of underperforming assets.

The common thread among all that we have spoken with is their constant balancing act, shifting between maximizing the value of the asset and the return of capital in the shortest amount of time possible. In many cases the overriding determining factor is the amount of time it takes to return capital. It is not uncommon that decisions are made routinely to bulk sell a property and forego the additional revenue a traditional retail approach might bring, so that the capital can be returned quickly.

One of the managers proudly shared with us how he had recently cleared a small asset in less than three months. He listed the property with one of his commercial brokers in a bulk sale highest and best offer format above a $3 million minimum. The broker received 8 offers and the manager selected what he felt were the top 3 offers in relation to price and terms, and the broker went back to the top three and solicited a final best and highest offer, with the “winner” being a $3.1 million offer that closed 60 days after contract.

Sensing the pride in the manager’s voice, we asked him if he would mind answering a few questions, which he gladly agreed to: 

On a $3.1 million transaction what were your expenses and what did you net?

“Our expenses were around $240,000, it was 6% in commissions and $54,000 or so in closing cost, net to the bank was around $2.8 million”

As far as the terms of all the 8 original offers, were any better than a 60 day close?

“No, most of them were 90 days or more with numerous contingencies for due diligence”

If all 8 of the original offers were on the same page in relation to the required terms of the offer and all 8 were brought into one common area and saw that there were 8 real buyers all wanting the property, do you think competition and confidence would have driven the price above $3.1 million?

“That’s a good question; probably yes, it would have been higher”

Is the bank obligated to the use of a specific broker and the accompanying commission expense or, would the bank be interested in selling the property in a format that did not obligate them to pay any brokerage commissions?

“Certainly the bank is looking to reduce expenses, no commission obligation when disposing of non-performing assets would be great”

At this point the “Light Bulb” went off in the manager’s mind and he realized that, had he offered this property for sale in a Bulk Auction format with the Coldwell Banker NRTDA Accelerated Sales Division , he most likely would have gotten a better/higher price, a better/quicker closing date and would not have had the $240,000 in seller expenses because in our auctions it’s the buyer who is responsible for all the commissions. As the meeting concluded, the manager thanked us for equipping him with another option to evaluate as he decides how to best dispose of the bank’s non-performing assets.

Accelerated Sales Division of Coldwell Banker NRT Development Advisors Off to a Roaring Success

By: Bill Graham

February and March have been very busy and productive for the Accelerated Sales Division (ASD) of Coldwell Banker NRT Development Advisors (NRTDA). At the beginning of February, the ASD Team was established under the NRTDA umbrella, offering an accelerated marketing and auction sale program to complement the existing services NRTDA provides.

Lead by Jon & Lori Chipps and Bill Graham, the ASD Team registered their first auction listing under the NRTDA banner during the first week of February with a goal to have the property sold by March 12.

From that point forward, it was “game on” as the team quickly activated the development and launch of a website to showcase the Auction Property, implemented a Marketing Campaign, and conducted the Auction Event . . . all within less than 45 days!

To execute the required quick turnaround, the ASD Team immediately turned to its creative network.  In less than a week, Susan Barton of Barton Web Design and Hosting had created and launched the property website: http://westchaseauction.com. Simultaneously, Susan Tyler of Creative Advertising Solutions had completed all the required creative design for our campaign. With the website and creative complete in record time, NRTDA’s trusted media buyer Russ Seliger of Media Box maximzed the marketing results within the allotted marketing budget. The 28-Day marketing campaign began on February 14, culminating on March 12, the day of the Live Auction Event.

The campaign generated over 1295 visits to the property website, and brought forth 10 registered bidders on Auction Day. The result was an enthusiastic and energized auction event that produced a high level of competition, resulting in a sale that exceeded our forecast and met the seller’s expectation.

The Accelerated Sales Division of Coldwell Banker NRT Development Advisors, provide a global platform to deliver leading-edge full service real estate and consulting services for builders, developers, property owners and lending institutions. The Accelerated Sales Division specializes in creating innovative solutions for challenging real estate projects. We develop targeted sales and marketing programs, designed to deliver accelerated results by maximizing absorption of completed real estate assets.

Coldwell Banker NRT Development Advisors Announces Accelerated Sales Division

Coldwell Banker NRT Development Advisors (NRTDA), a subsidiary of NRT LLC that serves as an industry leader in consulting, sales and marketing for new homes and distressed residential real estate, today announced its newly formed Accelerated Sales Division.  This division provides accelerated realty sales utilizing the auction format for builders, developers, property owners and lending institutions as an alternative to short sales, foreclosures and traditional on-site sales programs. 

“By applying innovative solutions designed to reach today’s discerning buyers, our auction events will propel buyers from the sideline to a buying position,” said Brad Horner, president, Coldwell Banker NRTDA. 

Using a multi-phase marketing and auction process and exposing properties to a large number of pre-qualified buyers from across the world through the global resources and strong brand reputation of Coldwell Banker, the Accelerated Sales Division has developed proven strategies to maximize property value. The Accelerated Sales Division team members have over 150 years of real estate experience, along with a proven track record of handling more than $500 million in real estate sales. Coldwell Banker NRTDA currently operates in three states and team members are licensed or authorized to conduct auctions in 44 states. 

Leading the Accelerated Sales Division are managing directors Jon and Lori Chipps, and director of operations, William Graham. Since 2007, the Chipps have exclusively focused on luxury, commercial, single-family and multi-unit real estate auctions, closing an impressive 88 percent of properties taken to auction. Managing director Lori Chipps will also now serve as lead auctioneer. Over the span of her 30-year career in the auction industry, she has received many prestigious state and national auctioneering awards. Graham began his real estate career at U.S. Home Corporation and Lennar Homes, two of the nation’s largest homebuilders. In 2008, Graham became a consultant to certain entities within the real estate and homebuilding industry in Central Florida, specializing in the accelerated auction process for underperforming real estate. 

“These diverse and highly experienced professionals comprising the Accelerated Sales Division team bring expansive multi-industry knowledge and successful track records to Coldwell Banker NRTDA,” said Horner.  

For more information on the Accelerated Sales Division auction services or to inquire about upcoming auctions, inquire at info.acceleratedsales@nrtda.com.

Types of loans available for REO homes

In today’s current economy, REO homes – or bank-owned homes – present an advantageous opportunity for buyers looking for a good deal. However, there is a misconception about REO homes, as many people seem to think that there are limited loan options when purchasing an REO property. Actually, two very popular loan types are available for REO home purchases: FHA and Rural Housing loans.

FHA is a federal assistance mortgage loan in the United States insured by the Federal Housing Administration that is issued by federally qualified lenders. Benefits include:

 - Lower down payment than conventional financing – only a 3.5% down payment required

 - More forgiving credit standards

 - Gift funds are allowed for closing costs and down payment

 - Seller concessions are available up to 6%

 - Asset reserves are not required at closing

 - The maximum loan limit is $346,250 for the Atlanta area

 - There are multiple loan limits, including 15-, 20-, 25- and 30-year loans

The USDA Guaranteed Rural Development Loans program (Rural Housing) offers attractive terms for eligible buyers purchasing eligible rural properties. We can help you determine if your buyers can take advantage of these program benefits, such as:

 - No mortgage insurance (PMI)

 - 100% financing

 - Loans are available up to $417,000

 - Non-traditional credit is even allowed in some circumstances

 - And asset reserves are not required

There are different guidelines for each loan type, dependent upon product type, condition of the house and the buyer’s circumstances. Speak to your mortgage counselor about your specific needs to determine if either of these loan types are an option for you. You can also visit www.hud.gov for additional information about FHA loans and www.rurdev.usda.gov for additional details about Rural Housing loans.

“Types of loans avialbe for REO homes” is part of NRT’s podcast series.  To hear this podcast or another podcast focused on home buying, please click here.

More Condo Auctions – Good or Bad for the Atlanta Market

By:  Leslie Williamson

As reported in the recent AJC Article two more new condo communities will be on the auction block.  What are the pros and cons in relation to the Altanta market?

1) The auctions aid in moving inventory of new product off the market quickly. 

2) The auctions also set or reset the  current Atlanta market prices among new condo communities and resales.

3) The auctions stimulate the economy and bring ready, willing and able buyers to the table, excited to take advantage of the discounted pricing!

4) Auctions take buyers out of the market  - many buyers wait and see the response to the actual auction before moving forward with their own buying decision.

If you are looking for a deal or a steal, take advantage of the auctions, but also do your research, the same deal could be just around the corner offering auction pricing with the auction.

There’s never a second chance to be a first-time homebuyer

By: Leslie Williamson

There are many firsts in life that I wouldn’t care to do over again – my first day of school, my first date or my first job interview.

But I would love to be in the process of buying my first home all over again.

I wish I had the same opportunities that first-time homebuyers do now.  Prices on new homes – including single family, condos and townhomes – have been discounted and interest rates are at an all time historical low. Developers and home builders are pushing the $8,000 first-time home buyer stimulus as well as offering alternative incentives to entice contracts.  Many of our developer clients are offering stimulus packages that include FHA financing, alternative financing choices, buy-down interest rates, buyer bonuses, and paid closing costs.

And there seem to be plenty of first-time homebuyers taking advantage of these opportunities.  The auction of condos at The Element illustrated that there are first time home buyers in the market.  In fact, CNN’s lead story today talked about the great opportunities for first-time homebuyers and focused one homebuyer who went to an auction planning to purchase a home for his family.  As he told the CNN reporter, “I just have a feeling that in six to nine months, we’re going to start to see a resurgence in the market. So, I think now is the time for us to get into it, if we can.”

This is a great opportunity for the first time home buyer to get off the fence and take advantage of a real estate opportunity that will not get any better.  I just wish I could be one of them.