Under Contract – What a great feeling!

By: Leslie Williamson

A market in flux. A market of opportunity. According to the economists, a market in flux is coming to an end and a market of opportunity  has begun to take place. We have begun to get back to a more “traditional” pace of growth and absorption. Although the housing industry will more than likely never return to the artificial and unsustainable levels of 2004 and 2005, the American Dream is still alive and well. Homeownership has never been more important to the average consumer.

During the past 120 days Coldwell Banker NRT Development Advisors has taken advantage of the market in flux to create a market of opportunity by repositioning new home communities to sell-out in a tough and competitive environment, but also be a viable for sale opportunity to the consumer. With competitive pricing and aggressive marketing illustrating the value, the final release of homes are under contract and closing at the following communities: Regatta located on James Island in Charleston (more than 50 homes under contract in 120 days) and Mirabella located in Jacksonville (more than 25 homes under contract in 90 days). Just goes to show that strategic positioning is essential in any type of market.